'Basket 2 Business': the exclusive Derthona Basket event on the Costa Smeralda
The suggestive location, the presence of over 400 people including sponsors and authorities, the possibility of expanding one's network of contacts have made it truly unique 'Basketball 2 Business', the B2B of Derthona Basket created in collaboration with the new partner Costa Crociere on Saturday 14 January.
The day, enriched by the presence of family members and the possibility of both networking and enjoying the taste of being part of great team with a black and white heart who daily supports, off the field, the exploits that have developed at various times from the numerous leisure activities offered by the Costa Smeralda.
The working day opened at Colosseum Theater, where the ship's commander followed one another Paolo Benini, by the President of Bertram Derthona Marco Picchi and the CEO of the Club Ferencz Bartocci, which preceded that of Mario Zanetti, General Director of Costa Crociere and host of the event. All interventions were introduced by Benedetta Abbruzzese, Communications Director of the Juventus club. At the conclusion of this first moment, the Marketing Director Chiara Daffonchio illustrated the program of the day's activities.
The sponsors then moved to the Harlequin Bar for the B2B moment, coordinated and organized by the Marketing and Commercial Departments of Bertram Derthona, while the other guests and family members were able to enjoy the spaces dedicated to them on board the ship.
After lunch, which took place at Meneghino restaurant, the day ended with a visit to the Costa Smeralda and with the usual ritual photos for all guests.
It was an important day made possible by the precious collaboration of such an important partner as Costa Crociere. Therefore Bertram Derthona wishes to sincerely thank all the people who participated in this edition of 'Basket 2 Business'.
