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'Write a Business case! Get your project approval! And win!!!': Costa Crociere and Derthona Basket together in PiantiAMO il futuro

'Write a Business case! Get your project approval! And win!!!': Costa Crociere and Derthona Basket together in PiantiAMO il futuro

The bond between Derthona Basket and Costa Cruises, which – within the scope of the project Let's plant the future – involved students from some local schools in the construction of an ad hoc business case.

Specifically, the boys and girls of the Santachiara institute of Tortona and Voghera and of the Marconi Carbone of Tortona were involved, who tried their hand - during the two months of the project - in designing business cases linked to various work areas, linked to the students' study path.

The macro areas of work proposed and assigned to the students were: aesthetics and well-being, catering and bars, economics and marketing, sports world e IT, telecommunications, mechanics, mechatronics and electronics.

The working groups thus developed their own projects, which were presented on the final day of 'Write a Business case! Get your project approval! And win!!!' which was held in the Meeting Room of the Cittadella dello Sport in Tortona. On that occasion the students illustrated their work to Derthona Basket and Costa Crociere, describing in detail every single business case assigned to them.

All the students were rewarded for their commitment and will be able to experience a day as protagonists on board a ship from the Costa Crociere fleet, to learn first-hand about the various aspects of life on the ship.